Blog (DTC)

In this design video we will show you how to make a wrist corsage with our Naydya Corsage Bracelet in under 5 minutes. This design is perfect for a Prom, Formal, Debs or Ball. To make this design you will...

We’re all spending more time in gardens and parks lately. Celebrate your green space by dressing in flowers when meeting friends and family outdoors – fun for garden parties and gorgeous photo ops! From specially-made headbands and hair clips to...

We round-up the offering of online flower companies We’re proud to support local, independent florists. And we all know discount supermarket prices are unbeatable, but you might find it interesting to take a snoop and see what others are up...

Our industry survey showed brides and grooms most often make first contact with their florist about one year ahead of their wedding date. Unfortunately for florists, that means when you’re busy dressing venues and delivering bouquets this wedding season, it's...

As every florist but few clients realise, simply asking the cost of wedding flowers is like asking the length of a piece of string. There's very little data for the florist industry which means it's hard to assess the state...

— This competition is now closed, sorry! — Our subconscious works in mysterious ways and the same product can have a totally different impact depending on whether it’s displayed in a stylish or slapdash way. Small business owners in creative...

The hoop, officially one of the year’s biggest wedding trends. Not only that, floral hoops are even making an appearance as boho home decor and garden party decorations - use artificial flowers and you've got a cute indoor wreath to...

As reported last month in the national news, artificial flowers are seeing a comeback. John Lewis has seen a huge surge in sales of artificial blooms while a rising number of high-end independent florists and interior designers are now advocating...

We’ve produced a flyer to help you draw local business while educating consumers about the best way to buy flowers. "Shop local & see how special flowers can be" Designed to promote local, independent florist businesses like yours, it’s full...