10 ways to display flowers for quality first impressions & lasting impact
— This competition is now closed, sorry! —
Our subconscious works in mysterious ways and the same product can have a totally different impact depending on whether it’s displayed in a stylish or slapdash way. Small business owners in creative industries know the importance of finishing touches. Decorative in-store displays, elegant gift wrap, branded packaging and attractive delivery methods will make all the difference. Get those minor details right with thoughtful, professional touches and your brand will be immediately perceived as higher value.
First impressions count. Whether it’s delivery of a wedding bouquet for the most important day of someone’s life, a wrist corsage for a teenager’s first ever flower purchase, a birthday hand-tied arriving at home or a window display to grab attention on the high street.
Wow with displays on camera. These days, good photos for your website and social media channels can make or break your business – whether that means increasing online sales of gift bouquets or bringing crucial wedding bookings your way. Camera quality, lighting, backdrop and the way flowers are displayed are all essential elements to think about.
Enter our display competition – win a bouquet stand! • Submit photos of your display ideas and we’ll share them all in a gallery online. • One entrant will be selected at random to receive one of our bestselling crystal bouquet stands, perfect for standing and photographing bridal bouquets. • Send us your photos of... Bouquet displays • Corsage displays • Window displays • In-store displays • Delivery displays e.g. customised vases, buckets or boxes for handing over wedding work • Ways to enter: 1) Upload photos to social media - and tag our page in your posts: Facebook - tag our page so that your post links to ours @CorsageCreations. Instagram - tag @corsagecreations in your post. Twitter - tag @corsagecreation in your post. 2) Or, submit photos by email - send them to sales@corsagecreations.co.uk.
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Here, we’re sharing display ideas with 10 products to help create quality first impressions and long-term brand impact.
1. A bouquet stand
Indispensable when photographing bridal bouquets, displaying with elegance while waiting for collection or for sitting finished designs in shallow water that won’t soak the ribbon.
★ Enter our competition to win one!
2. Plinths
An instant way to bring low-cost height and wow-effect to table centrepieces or standing arrangements.
★ Low stock alert! These are so popular they're nearly gone! If you've missed out, check back next week when we re-stock.
3. Corsage boxes
Bestsellers for obvious reasons, they’ll protect the most delicate designs and can be decorated with ribbon, organza, tissue or more. We’d love to see what you do with yours – send us photos to enter the competition!
4. Display rack & display hand
It’s the number one way to display corsages for proms or weddings, and you can use them to create a pick ‘n’ mix bracelet bar before adding flowers.
★ Free gift! Get a display rack or hand free with orders over £100 placed online – just state which you’d prefer in the comments. UK deliveries only, limited to one per customer.
5. Hoops
White hoops (40cm diameter) are a blank canvas for alternative wedding bouquet designs or decorative pieces to hang from walls and ceilings or stand upright on a base. This also makes them great pieces for creative window or in-store displays.
★ Quick sell-outs, get them now while we've just re-stocked!
6. Tulle, organza, lace
We know florists who cleverly disguise long gerbera boxes with paper to transform them into wedding delivery trays, and these classic wedding fabrics can become elegant reusable padding to protect those designs in transit. Whether draped, hung as a backdrop, wrapping unsightly structures, covering mechanics or made into swags, they’ll save the day for any display.
7. Jute
If your brand is more natural and rustic, this is your number one choice for all of the uses above – padding, wrapping, draping and hiding anything unsightly. We offer it in thinner ribbon-style and wide on a roll.
8. Ivy foliage tiles
Use these as a backdrop for any in-store or window displays. Fresh flowers can be easily wired in, and you can tile them together to create a whole celebrity-style flower wall at a fraction of the cost – and on a base that could be reused again and again.
9. Rose petals
Faux petals are a great way to add a little excitement to a display or delivery. Scatter them across a surface to accentuate what’s on show or add to any box of wedding arrangements for a special touch on delivery.
10. Ribbons
Needless to say it’s essential to have plenty of spares in any florist’s toolkit. There’s still a big trend for grouping several ribbons together in a mix of complimentary colours and widths and suspending them to create a tassel-like effect.